Logo : Angling Trades Association - At the heart of the tackle trade

National Trade Survey

Ever wondered how much the trade is worth, how that revenue is distributed or what the 'must stock' brands are? In 2006 Tackle & Guns magazine undertook a major survey and collated the data to bring you the summary below.

  • More detailed industry statistics are available to members of the ATA.

Financial Summary 2006

Value of angling trade £515.806m
Number of angling outlets (including some fisheries) 2703
Average turnover: £190,827
Number of full-time employees in industry: 18,250
Number of part-time employees in industry 5,440

Top Selling Tackle Brands of 2006

Rods Reels Poles
  1. Shakespeare
  2. Greys
  3. Shimano
  4. Daiwa
  5. Fladen
  6. Preston
  1. Shimano
  2. Okuma
  3. Shakespeare
  4. Daiwa
  5. Greys
  6. Fladen
  1. Maver
  2. Daiwa
  3. Leeda/MAP
  4. Preston
  5. Shakespeare
  6. Garbolino
Bait Fishing clothing  
  1. Dynamite
  2. Sensas
  3. Van den Eynde
  4. Nash
  5. Mainline
  6. Ammo
  1. Greys
  2. Sundridge
  3. Preston
  4. Shakespeare
  5. MAP
  6. Wychwood
 

Breakdown of sales

Sea: £97.12m Coarse: £169.70m
  • Bait: £18.29m
  • Rods: £23.52m
  • Reels: £13.94m
  • Line: £9.58m
  • Accessories: £19.81m
  • Clothing: £11.98m
  • Bait: £40m
  • Rods: £25.45m
  • Reels: £22.06m
  • Line: £15.27m
  • Poles: £17.02m
  • Accessories: £37.33m
  • Clothing: £13.57m
Game: £138.29m Carp: £110.69m
  • Bait: £16.31m
  • Rods: £33.58m
  • Reels: £27.66m
  • Line: £20.76m
  • Accessories: £22.69m
  • Clothing: £17.29m
  • Bait: £28.7m
  • Rods: £15.49m
  • Reels: £14.39m
  • Line: £11.06m
  • Accessories: £30.99m
  • Clothing: £10.06m

Additional information

Best service in angling 'Must stock' in angling
  1. Shakespeare
  2. Leeda
  3. Waterline
  4. Fladen
  5. Svendsen
  6. Hardy & Greys
  1. Preston
  2. Drennan
  3. Fox
  4. Shakespeare
  5. Greys
  6. Dynamite
Best for replacing stock Growing in angling
  1. Shakespeare
  2. Leeda
  3. Preston
  4. Hardy & Greys
  5. Svendsen
  6. Fladen
  1. Preston
  2. Fox
  3. Greys
  4. Korda
  5. Svendsen
  6. Dynamite
  • Source :- T&G January 2006